Advertising Campaigns and Online Marketing
The online marketplace is a very different environment than traditional markets. Online marketing and advertising offers a high ROI and is often present in many stages of the customer engagement cycle. The web 2.0 paradigm means advertisements can be targeted to niche markets using geo-targeting, by segmenting the market based on gathered user data, or through a one-to-one approach. Statistics can be gathered quickly and inexpensively while consumers research and compare products at their convenience.
Social Network Marketing
It has long been known that networking is vital to a successful business. Social network marketing allows your networking to be performed on a global scale through established channels like Twitter, YouTube and Facebook. Your viral marketing efforts can spread in the blink of an eye!
+ Connect with your audience
Online marketing gives your brand a voice. No longer is marketing the act of talking at your audience, you are talking with them. Cyberspace offers the opportunity to create meaningful dialog with your customers and provides a mode for your business to project it’s brand and voice to the masses.
Global Manufacturing Technology The Global Group offers a wide range of products and services within the Orthopaedic and Neuro-surgical industry. Impact was commissioned to design logos for all sectors of the Global group, including…
Online Marketing & Advertising Services
+ Search Engine Optimisation (SEO)
+ Online Advertising
+ Email Marketing
Advertising online can be a long and laborious process if it is not handled correctly. Our team is very experienced in various online marketing techniques from EDM (email marketing) to Social Network Marketing. Impact Graphics can help you choose the right combination of online advertising avenues to maximise your marketing efforts. Contact us to arrange a quote.
+ Affiliate/Contextual Marketing and Behavioural Targeting
Online advertising offers benefits that cannot be replicated through traditional advertising methods. IMPACT can create your next expandable banner ad, interactive Flash ad, static banner advertisement or other creative advertising content. When developing your next product consider a targeted online campaign or a fun microsite to further your branding and increase product recognition.
+ Google AdWords
Google AdWords has developed into an online ad distribution platform which can serve its advertisements to millions of users on a daily basis. Their adverts can be seen on many prevalent sites such as the Google search engine, YouTube and Gmail. Every time your ad appears, it is tracked. Advertisements can be ordered in advance on a cost per click (CPC) or cost per thousand page impressions (CPM).